Colin

Meet Colin.

Your collection
merchandiser.

Colin builds and updates collections, sorts products using real store data, and runs merchandising campaigns on schedule.

Hire Colin See what Colin can do

Works inside Shopify 7-day trial

COLIN / TODAY
FEATURED COLLECTIONKeep the right products moving.

Sales ↓   OOS last   Refresh 13:00

Sale ends
Sunday
Move OOS
down
FRI 18:00Weekend campaign
Products somebody promised
to organize later →

A constantly moving store

Collections don't manage themselves.

New products arrive.Products sell out.Sales start and end.Yesterday's bestseller isn't today's bestseller.Featured products get stale.

And someone has to keep the collections up to date.

That's Colin's job.

Colin's job description

The collection work you can delegate.

01

Keeps collections organized

Tell Colin what belongs in a collection. Use Shopify product sets, Colin conditions, or both.

Populate by Colin
02

Puts the right products first

Sort by sales, inventory, discounts, newness, tags, metafields, page views, and other store data.

Advanced Sort
03

Shows up when needed

Run seasonal changes, promotions, special collections, and recurring merchandising routines on schedule.

Campaigns & Schedules

Give Colin a task

Just tell Colin what you want done.

The work order stays human. Colin turns it into the collection, conditions, sort, and timing you configure.

Every Monday, put last week's best sellers first.
Collection→Sales→Sort→Monday
Keep sold-out products at the bottom of Featured.
Featured→Inventory→OOS last→Daily
Add discounted products to Summer Sale until Sunday night.
Summer Sale→Discount→Include→End Sunday
Rotate the first 12 products every morning.
Collection→Top 12→Rotate→Morning

Catalog

Before you merchandise, see what you have.

Bring product, inventory, sales, profitability, page-view, tag, category, and selected metafield data together. Find something useful, then turn it into merchandising.

Explore→Discover→Use it
In stockSales 7d > 0Margin > 40%
CREATE FROM CATALOGSave as a PresetCreate a CollectionCreate a Shareable List

Built around Shopify's collection model

Colin works with Shopify,
not around it.

Shopify can add products. Colin can add products. Reusable product sets can add products. Colin manages only the part that belongs to him.

Colin doesn't take over your collection. He works alongside Shopify.

Campaigns and Schedules

Merchandising has a calendar.
Colin has one too.

Change collection conditions, titles, Shopify sort order, or Advanced Sort for an event. When a bounded Campaign ends, Colin restores the relevant campaign-owned state without rolling back unrelated collection work.

MON07:00New arrivals refresh
WED09:00Midweek sale starts
FRI18:00Weekend Featured sort
SUN23:59Sale ends · relevant settings restored

Advanced Sort

Colin doesn't sort blindly.

Use the signals your merchandising strategy actually needs. Colin calculates the order from synchronized store data and applies it predictably.

Sales

24h · 7 days · 30 days · custom

Inventory

In stock · OOS · restocked

Products

Newness · discount · price · tags · category

Business

Revenue · gross profit

Attention

Product page views

Your data

Selected product metafields

FEATURED / BEFOREOldOOSRandomSlow
→
FEATURED / AFTERStrong sellerFreshSlowerOOS

Shareable Lists

Teach Colin once.
Reuse it everywhere.

Create a reusable product set once and connect it to multiple supported Shopify collections.

SHAREABLE LIST

High-margin products

Margin > 40%Inventory > 5Exclude tag “clearance”
High-margin
products
Homepage FeaturedGiftsWeekend PicksSummer Collection

Agent access

Colin also speaks ChatGPT and Claude.

Inspect merchandising, prepare changes, and create Campaigns through Colin's private Agent access. Supported writes are previewed so you can review the exact proposal before it is applied.

Using Shopify Sidekick?Colin can make collection, Campaign, settings, plan, and recent activity information available there. Sidekick access is read-only.
YOU

For Featured, move sold-out products down and prioritize sales from the last 7 days.

ASSISTANT + COLIN

Proposed changes
Primary sort: Sales quantity (7 days), descending
Sold-out products: Move down

A day with Colin

The work keeps moving.

Catalog syncs.
New arrivals move up.
A bestseller starts climbing.
Featured is reordered using recent sales.
Weekend Campaign starts.
Three products sell out. Colin moves them down on the next run.

You didn't touch the collection once.

Inside Colin

See the work. Keep the control.

Four focused workspaces cover the path from product discovery to scheduled execution.

Colin Catalog with product filters, columns, and product performance data
CatalogFind products worth merchandising.
Colin Collections workspace showing membership, product count, campaigns, and sort controls
CollectionControl product membership and order.
Colin Campaigns workspace for scheduled collection work
CampaignsPlan temporary and recurring changes.
Colin Activity workspace for completed campaign work
ActivitySee what Colin actually did.

Smart software. Predictable results.

You decide.
Colin executes.

You decide

What belongs, what ranks higher, what a Campaign changes, and when it starts and ends.

Colin handles

Finding matches, calculating order, applying changes, running schedules, and repeating the work.

Same rules. Same data. Same result.

AI may help you tell Colin what to do. AI isn't what does the work.

Plans

How much Colin do you need?

Every public plan includes Colin's core Campaigns, Advanced Sort, Catalog, Shareable Lists, and Populate by Colin experience.

INTERN

$9/month

Up to 10 managed collections

For a focused group of collections or merchants giving Colin his first responsibilities.

Hire Colin ↗
REGULAR SHIFTPART-TIME

$29/month

Up to 50 managed collections

For regular collection merchandising across a broader catalog.

Hire Colin ↗
FULL-TIME

$99/month

Up to 200 managed collections

For stores where Colin has plenty to keep busy.

Hire Colin ↗

Every plan starts with a 7-day trial. Shopify handles billing. Final trial eligibility and billing terms appear on Shopify's approval screen.

A short interview

Before you hire Colin.

Will Colin replace my Shopify collection rules?

No. Colin can work alongside Shopify product sets and manages only the product sets that belong to him.

Can Colin change my collection automatically?

Yes. Campaigns can change supported conditions, titles, Shopify sort order, and Advanced Sort at scheduled times. Daily sync can refresh saved Colin membership and sorting strategies.

Can Colin restore things after a Campaign?

For bounded Campaigns, Colin stores the state needed for the supported change and restores the relevant campaign-owned surface when the Campaign ends. It does not perform a whole-collection rollback.

Can Colin sort using sales?

Yes. Advanced Sort can use synchronized product and order-line data to calculate recent sales, revenue, profit, and trends.

Does Colin publish collections?

No. Collections created from Catalog are unpublished so you can review and publish them in Shopify Admin.

Is Colin an AI making decisions for my store?

No. You configure the conditions, priorities, and timing. Colin's purpose-built engines calculate and apply those rules predictably. ChatGPT and Claude are optional ways to communicate with Colin.

Can I fire Colin?

Absolutely. Shopify manages your subscription, so you can change or cancel your plan there.

Why Colin exists

Colin wasn't trained on merchandising.
He was built for it.

Behind Colin is more than seven years of building Shopify apps focused on collections and merchandising.

We have seen the awkward parts: large collections, product ordering, sold-out inventory, changing catalog data, scheduled merchandising, Shopify API limits, and the edge cases that appear once a store gets busy.

Colin is what we wanted collection merchandising software to become.

Your strategy. Colin's tools.

Your collections have enough work for both of you.

Let Colin handle his part.

Hire Colin 7-day trial Works inside Shopify